The business of education.

Through Adrian College’s various paths within the accounting and business undergraduate program let students choose their own path. Whether you are interested in marketing or management, business or sports, Adrian College’s programs are sure to teach you the essentials.

Accounting students Mady Crandle, Lily Brueckman, Casey Cribbs and Mariah Kramer researched an emerging accounting topic for presentation at the Ribbons of Excellence Conference. Their research, titled “Sustainability Accounting: Balancing People, Profit and Planet,” centered around the question, “Do accountants have the ability to make or break the planet?” Their research provided a background on sustainability accounting and provided examples of several forms of sustainability reporting. They identified the differences between Corporate Social Responsibility, B-Corps and Sustainability Accounting. Additionally, the students highlighted Coors Brewing Company and their efforts toward achieving sustainable business practices. — Accounting students Mady Crandle, Lily Brueckman, Casey Cribbs and Mariah Kramer researched an emerging accounting topic for presentation at the 2019 Ribbons of Excellence Conference. Their research, titled “Sustainability Accounting: Balancing People, Profit and Planet,” centered around the question, “Do accountants have the ability to make or break the planet?” Their research provided a background on sustainability accounting and provided examples of several forms of sustainability reporting. They identified the differences between Corporate Social Responsibility, B-Corps and Sustainability Accounting. Additionally, the students highlighted Coors Brewing Company and their efforts toward achieving sustainable business practices.

One path students can select to learn about with their studies at the College is advertising. This form of mass communication is used to persuade customers and plays a major part in every day life. Adrian College has a chapter within the American Advertising Federation, providing college students the opportunity to work on an advertising campaign. The program allows the group to present their advertising strategy in front of marketing executives in a competition against other universities and colleges. In 2013, students developed a campaign for Glidden paint—at the Ribbons of Excellence program, the group presented their advertising campaign: American Advertising Federation Adrian College Chapter—Glidden Gets You Going.

Skills are a key aspect to every job, particularly soft skills such as listening well, handling conflict, working in teams, etc. Soft skills and their ability to increase an individuals marketability were studied in Abbey Davis’ and Chloe Stiriz’s 2013 Ribbons of Excellence presentation. Women at the Catherine Cobb Center completed a program to further develop their soft skills, and Davis and Stiriz after determined the effect job preparation programs, such as the Pursuit Program, have on women in the workplace. The presentation, associated with the ribbon Caring for Humanity and the World, covered the importance of soft skills and an in-depth review of the results of the research.

Current Student Work

The business of education.