Adrian College also offers a minor in Public Relations.
Students interested in a career in PR- one of the fastest growing fields in the world--take classes that give them both the theoretical background and the practical experiences to succeed in this dynamic profession.
Most of the classes in this area are taught by Dr. Joanna Schultz who has more than 15 years of experience as a PR professional, first as the director of Public Relations for a Michigan school district and later as a freelance consultant. Her private clients included school districts and human service agencies throughout the Midwest as well as the Michigan Department of Education.
Students who minor in PR learn the basics in an introductory PR course, followed by an advanced course where they work with real-life clients. Several years ago, the class worked with an off-campus client that set the record for distance--the John F. Kennedy School in Berlin, Germany. The class analyzed the school's website, proposing changes that made the website much more useful to parents preparing for an upcoming move to Berlin. Two students in the class, Adrian alums Janet Creque and Erin Vanhala, then traveled to Berlin with Dr. Schultz during spring break and conducted focus group interviews with over 60 parents and students. Their task was to assess the school's communication strengths and challenges.
Other clients through the years have included a literacy council, a school for unwed teenage parents, a local United Way chapter and the Adrian Chamber of Commerce. This year's client, the Maumee Trading Company (a unique import store in Adrian) is the 18th off-campus client in the history of the class.